SELLING WITH OUR HELP
Text Box: Christine Cornwell, GRI BROKER—Associate (606) 233-2905 (606) 439-1971 Text Box: There are two main factors to selling any home– LOCATION and MARKETING. We cannot improve the location of your property but we can help you with our marketing plan by: Pricing your home competitively so that it attracts the right buyers Helping you stage your home so that your home shows well Exposing your home to a broad audience of buyers And providing accurate and timely information to buyer and buyer agents PRICE IS THE MOST CRITICAL PART OF YOUR MARKETING PLAN We have no desire to list your home at a price above the realistic selling price just to get your listing, only to later suggest a price reduction. The real estate market place is competitive. There are obvious and not-so-obvious Dangers of Overpricing. No amount of marketing will cause an overpriced property to sell. PROPERTIES THAT SHOW WELL, SELL WELL Many properties do not sell well simply because they need repair, paint, or upgrades. Most buyers want to buy a home that is up-to-date and is in move-in condition. These are ‘retail’ buyers. The property does not have to be perfect, but it has to be livable or most buyers will not even consider making an offer. On the other hand, ‘wholesale’ buyers are willing to repair, paint, and upgrade. Wholesale buyers are better known as investors. Investors do not generally pay anything close to retail prices. If you want to sell your home for the best possible price, it is imperative that you do what it takes to make your home show well. AVAILABILITY IS IMPORTANT Buyers routinely exclude homes from their showing plans simply because they do not have the time to see all of available properties. Properties are excluded from showing plans because the marketing information is inaccurate or inadequate, or because showing times are unreasonably restricted. Plan on showing your home on a short notice (several hours) if at all possible. ADVERTISING Real estate advertising has changed and continues to change. While yard signs continue to be important, other traditional methods are becoming less and less effective. However, web based advertising is increasingly essential and effective. The National Association of REALTORS research indicates that about 87% of buyers shop online for homes. Our advertising program incorporates traditional and new advertising methods. Ask to see samples of our brochures and personalized property flyers.

Dangers of overpricing

Where buyers find the area’s  f i n e s t  properties
MOORE REAL ESTATE

Three types of BUYERS

Selling with our help

Getting a Mortgage

COMMUNITY

COMMERCIAL

ABOUT US

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PRINCIPAL BROKER

MAILING ADDRESS LOCATION 

 

FAX            

William J Moore, GRI

P O Box 390  *  Hazard  *  KY 41702 

118 Roy Campbell Dr, Suite 97, Hazard  *  KY 41701

(606) 439-3473 

ALOIS MOORE                        

CHRISTINE CORNWELL, GRI

HEATHER PENDERGRASS HUGHES  

Broker

Broker      

Associate 

(606) 438-9139

(606) 233-2905

(606) 233-2480
Text Box: Heather Pendergrass Hughes Associate (606) 233-2480